Owning a business yet struggling to get customers?

Xmm,

What can be the problem ?

Ok, you believe that you have great products/service, great customer service, and your business is strategically located, but why no customer? Well, you’ve probably been doing your strategy wrong.

Here are 5 steps you need to consider doing :

1. Own a website

Today, there are over 4.5 billion active internet users worldwide. They use the internet to search for products or services they need. Owning a website does not merely enable them to find your business online, but also creates your unique online business image as well as eases your customers to know more information about your product/service.

2. Social-Media Posts

Promote your products/service by creating quality content on social media; Facebook, Instagram, blogs, etc. Engaging with your existed and potential customers by posting quality content on social media will also raise their awareness of your business since your contents pop up on their social media homepage. So, the more you post, the more often your customers will be aware of your business existence. Social media can be used as a communication and platform, as well as a direct marketing channel in targeting specific audiences.

3. Advertise digitally

Without advertising your business digitally, there is only a limited amount of customers you can reach; the customers who live around the area or those who pass by your venue. Digital advertising is an efficient way to get more insights, to target specific audience / potential customers, and to get your business more recognizable regionally even all over the globe! Let them know why they need to choose your product/service over your competitors’!

4. Keep your customers

Now you have your customers and you don’t want to let them go to choose your competitors. Sending promotions, discounts, vouchers never harm your customers, instead, they are ways to keep your customers coming back to you. Meanwhile, sending them informative newsletters raises your business’ brand awareness as they repeatedly read the emails from your business. Makes sure that they have subscribed to your newsletters, otherwise it could be annoying for them.

5. Ask for feedback/Testimonials

Interacting with your customers is one of the most crucial keys to sustaining your business! Get opinions and reviews of your product/service and remember, there is always room for improvement. This way, customers will feel appreciated as you show them that you care about their satisfaction.